Mitihoon – SNNP unveiled 2023’s achievements that set the newest and highest record with 23% of profits, reaching 636 million baht. The overall revenue grew beyond the target of 6,049 million baht, reflecting an increase of 8%. The board approved the dividends in cash at the rate of 0.25 baht per share and will be marked XD on the7th of May 2024, grossing the overall dividends to be 0.482 baht per share. The Executive, “Wiroj Wachiradechkul” disclosed plans for 2024 with confidence that the revenue would continue to grow, as well as launching “Jele Fitt”, a new phenomenal supplementary to the market.
Mr. Wiroj Wachiradechkul, Senior Executive Vice President Domestic Business, Srinanaporn Marketing Limited (PCL) (SNNP) – a manufacturer of snacks and beverage in Thailand, revealed that net profit of 2023 brought in 636 million baht or an increase by 120 million baht from the previous year, equaled to 23% and set the continual, newest and highest record. The 2023 total revenue was 6,049 million baht, increase by 445million baht or 8% YoY hike, compared to the previous year of 5,604 million baht.
Successful marketing plans played an important factor in supporting the net profit to be stronger growth. The other factors were the increase in sales from both domestic and overseas markets, the continuation of new product launches, well-though out marketing strategies, products’ new designs and new film commercials to directly communicate with consumers and hit their spot, benefiting in great feedback.
Additionally, the board meeting on the 20th of February 2024 had approved the dividends in cash at the rate of 0.25 baht per share, which will be marked XD on the 7th of May 2024 and will be paid on the 24th of May 2024. The company paid the interim dividends at 0.232 baht per share, totaling 0.482 per share for the year of 2023.
“SNNP proactively tackles the market with the new supplementary under the brand ‘Jele Fitt’, fruit-flavored jellies developed to fit different age groups namely 20-29 year olds, 30-39 year olds and 40-49 year olds. The product costs 15 baht a packet (1 packet weighs 27 grams) and is available at 7-11. The research shows that Jele Fitt completely won over consumers due to its differences, tasty flavors, easy-to-carry package, and distinguished design. This new Jele product will surely take over consumer hearts,” said Mr. Wiroj.
The Senior Executive Vice President Domestic Business, SNNP, further stated that the company’s growing trend was based on the business plans intended to go global. Apart from the main market like Vietnam, we saw opportunities in the Philippines, Korea and China and would look for more markets to support the continuous and sustainable growth and quality. Those factors supported the achievement, anticipating 2024 would grow as planned.
Web : https://www.mitihoon.com/
Facebook : https://www.facebook.com/mitihoon
Youtube : https://www.youtube.com/@mitihoonofficial7770
Tiktok : www.tiktok.com/@mitihoon
