Mitihoon – Thailand Capital Market Development Fund (CMDF) and The Stock Exchange of Thailand (SET) have joined forces to unveil the “Money Syndromes: Being Aware of Financial Pitfalls, Boosting Investment Immunity” campaign. The initiative aims to inspire the young generation to start financial planning and investing early to build a secure future.
SET President Pakorn Peetathawatchai revealed that SET strives to promote knowledge and understanding in financial planning and investment. In the past year, SET collaborated with CMDF and partners under the “Collaboration in the fight against investment fraud” project to educate public about preventing investment scams. This year SET has joined forces with CMDF to launch the “Money Syndromes” campaign to inspire and empower Gen Y and Gen Z, whom comprise around 80% of SET ‘s new investors, with the knowledge and confidence to achieve their financial goals.
CDMF President Juckchai Boonyawat said that CMDF’s core mission is to enhance knowledge and understanding of the capital market, investment, and capital market development, especially among the younger generation. The “Money Syndromes” campaign embodies this mission by utilizing engaging communication channels tailored to young people lifestyles, such as music and cartoons. We believe that this approach will demystify investing and equip young Thais with the tools they need to build a secure future.
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