Mitihoon – Bangkok, March 13, 2025 – HaadThip Public Company Limited (HTC) is bullish about its business outlook for 2025, targeting a revenue growth of 5-7%, with projected sales reaching 8.7 billion baht. The company also plans to distribute the final dividend for 2024 of 0.57 baht per share, reinforcing its reputation as a strong dividend stock with a yield of 6%. Looking ahead, the goal is to achieve continued revenue growth, targeting 15 billion baht by 2032. This will be accomplished by maintaining market leadership in the Southern Thailand sparkling beverage segment, expanding the still beverage portfolio, and introducing innovative, consumer-centric products from Coca-Cola. Concurrently, the company is dedicated to sustainability, ensuring that its growth aligns with its commitments to social development and environmental sustainability.
Major General Patchara Rattakul, Chief Executive Officer of HaadThip Public Company Limited, the manufacturer and distributor of Coca-Cola beverages in 14 southern provinces of Thailand, shared the company’s 2025 business outlook, expecting robust growth, with a 5-7% increase in sales revenue, totaling 8.7 billion baht. For 2024, HaadThip sustained 4% growth, reporting 602 million baht in net profit, an increase of 4 million baht (0.6%) compared to 2023. On March 7, 2025, the Board of Directors approved the payment of the final dividend for 2024 of 0.57 baht per share. Combined with the interim dividend of 0.48 baht per share paid in September 2024, the total dividend payout for 2024 amounts to 1.05 baht per share, yielding a dividend of 6%
“We are confident that 2025 will be another strong year for HaadThip. The Bank of Thailand projects the Southern Thai economy to grow by 3.1 – 4.1%, driven by agricultural recovery, tourism, and export-oriented manufacturing, subsequently boosting consumer purchasing power. As the market leader in the non-alcoholic beverage market, HaadThip will further strengthen its market executions, particularly in fast-growing channels like Hotels, Restaurants, and Cafés (HoReCa). Our new returnable glass bottle line not only aligns with the rising demand for reduced plastic usage but also presents a premium product appearance. Additionally, we are working with Coca-Cola to launch new products, especially in the rapidly expanding zero sugar category, which currently accounts for only 5% of total sales. Our latest offering of ‘Coke’ Zero Vanilla, for example, has received an overwhelmingly positive response,” said Major General Patchara.
In its medium and long-term strategy, HaadThip aspires to foster growth and sustain its leadership in the non-alcoholic ready-to-drink (NARTD) market in Southern Thailand. Presently, the company commands a 25% market share in this region and aims to elevate this share to 30% by 2027 and 35% by 2032.
Furthermore, HaadThip places a high priority on sustainability, striving to foster a business that grows in harmony with societal development while minimizing environmental impact. This year, the company aims to increase the share of energy derived from renewable sources to 25% of its total energy consumption in the production process, with a long-term goal of achieving Net Zero emissions by 2050. In terms of packaging sustainability, the company plans to expand its glass bottle business to reduce its reliance on plastic packaging. Additionally, it is committed to collaborating with Coca-Cola and partner organizations to collect and recycle packaging in the Southern region. Currently, discussions are underway with Coca-Cola and partner organizations to establish appropriate targets and timelines, with the project anticipated to launch within this year.
“Throughout the past decade, we have navigated numerous challenges and successfully emerged stronger each time. I firmly believe that our journey over the past 55 years has unequivocally demonstrated HaadThip’s unwavering commitment to conducting business hand in hand with the communities of Southern Thailand and the broader Thai society, fostering robust growth while upholding our responsibilities to both society and the environment. This steadfast dedication has always been the cornerstone of our company’s business philosophy,” concluded Major General Patchara.
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